The iconic brands of GM needed to tie into the Miami community at a dealer level. In addition they needed a brand campaign to launch the all-new G6.
The solution highlights 'music as the message'.. and some wisdom from a guy named Samuel L. Jackson.
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The iconic brands of GM needed to tie into the Miami community at a dealer level. In addition they needed a brand campaign to launch the all-new G6.
The solution highlights 'music as the message'.. and some wisdom from a guy named Samuel L. Jackson.